Privacy Policy
How Activation Digital collects, uses, and protects the personal information of clients, prospects, and website visitors.
Last updated: July 2026
1. About this policy
Activation Digital Inc. ("Activation Digital", "we", "us", or "our") is an integrated marketing consultancy based in Guelph, Ontario. We are committed to protecting the privacy of our clients, prospective clients, and the people who visit our website.
This Privacy Policy explains what information we collect, how we use and safeguard it, and the choices you have. It applies to this website and to the personal information we collect when you contact us, request a proposal, or engage our services. We handle personal information in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA).
2. Information we collect
Depending on how you interact with us, we may collect:
- Contact details — such as your name, business name, email address, and phone number — that you provide when you submit a form, email us, or request a consultation.
- Project information you share with us about your organization, goals, and marketing needs so we can respond and scope our services.
- Correspondence, including the content of messages you send us and notes from our conversations.
- Technical and usage information collected automatically when you browse the site, such as your IP address, browser and device type, pages visited, and referring source, gathered through cookies and analytics tools.
3. How we use your information
We use the information we collect to:
- Respond to your enquiries and provide the proposals, consultations, and services you request.
- Deliver, manage, and improve our marketing services for clients.
- Send you updates or marketing communications where you have asked to receive them or where permitted by law — you can opt out at any time.
- Operate, maintain, secure, and improve our website.
- Meet our business, legal, and accounting obligations.
4. Service providers we work with
We use trusted third-party providers to operate our website and communicate with you — for example, website hosting, form handling, email delivery, and analytics. These providers process personal information on our behalf and only as needed to provide their service to us, under their own privacy and security terms.
We do not sell your personal information.
5. Cookies & analytics
Our website uses cookies and similar technologies to keep the site working, understand how it is used, and improve it. We may use Google Analytics and Google Tag Manager to measure traffic.
You can control or delete cookies through your browser settings. Disabling cookies will not prevent you from contacting us or browsing the site.
6. How we protect your information
We use reasonable administrative, technical, and physical safeguards to protect personal information against loss, theft, and unauthorized access, use, or disclosure. Access is limited to the people who need it to run our business and serve our clients. No method of transmission or storage is completely secure, but we take your privacy seriously and review our practices regularly.
7. How long we keep it
We keep personal information only for as long as we need it for the purposes described in this policy — to respond to your enquiry, deliver our services, and meet our legal and business obligations — after which we securely delete or anonymize it.
8. Your privacy rights
Subject to applicable law, you have the right to:
- Access the personal information we hold about you, and request a copy.
- Ask us to correct information that is inaccurate or incomplete.
- Withdraw your consent to certain uses of your information, subject to legal and contractual limits.
- Ask questions or raise a concern about how your information is handled.
9. Links to other websites
Our website may link to third-party sites, such as our social media profiles or partners. We are not responsible for the privacy practices of those sites, and we encourage you to review their privacy policies.
10. Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will revise the date below. We encourage you to review this page periodically to stay informed about how we protect your information.
11. Contact us
If you have questions about this Privacy Policy, or would like to access or correct your information, please contact us:
- Activation Digital
- 2 Wyndham Street North, Suite 430, Guelph, ON
- info@activationdigital.ca